Naked Truth Ad Campaign
November 20, 2017
Since last spring we have been running our “Naked Truth” ad campaign, introducing our LivableLuxe™ style to single successful guys.
Have you seen Men’s Book magazine or Crain’s Chicago Business lately? We’re in there! Since last spring we have been running our “Naked Truth” ad campaign, introducing our LivableLuxe™ style to successful single guys. The six ads each feature a different “truth,” such as: “Your ‘ex’ furnishings aren’t working for you anymore – we’ll design just for you.” Or, “Your lifestyle has changed, but your home has not – we’ll make it happen.”
Why target men? This is a growing niche market for us, alongside our solid base of suburban and urban families, couples and single women. Whether divorced, confirmed bachelors or widowers, single men love the way we design for their personalities and lifestyles, and we love working with them!
One of our single guy clients told us, “Before I started working with Sweet Peas Design, every house I bought, I had to fit the house. Now I have a house that fits me.”
Men – and all of our clients - appreciate our get-it-done attitude, the way we communicate and how we manage their project so they can focus on work and enjoy their free time.
Next up – we’re launching our new “Simple Truth” ad campaign targeting single women! We’ll have more details about that later.